La historia
The origins of Todo Bien date back nearly 2,000 years with the mythological tale, Mayahuel — the deity responsible for giving us the Agave plant — and it was from Agave the Aztecs developed the alcoholic beverage known as pulque, a fermented sap that would eventually evolve into what we know as tequila. Along this journey, those who encountered the beverage of tequila were always left with a certain feeling. As the creation of this holy drink evolved, a mindset and historic saying was born...
La historia
“Todo Bien,” or the understanding that everything is going to be just fine, inspires our Mexican culture, energy and flair. Just as the name suggests, visitors will feel that “all is good” from the moment they’re greeted to the time they leave, an experience that will keep them coming back for more.
